As the school bells rang and the spirit of advocacy kicked into high gear, the SaveTaBSoda community showed up in full force—armed with passion, nostalgia, and some seriously heartfelt letters to Coca-Cola. We want to extend a huge THANK YOU to everyone who participated in our back-to-school activity. Whether you wrote your own letter, usedContinue reading “Thank You for a TaB-ulous Back-to-School Letter Campaign!”
Category Archives: Writing Letters
Back to School with TaB: Your First Homework Assignment!
Class is officially back in session, TaB fans — and we’ve got your first assignment ready. ✏️ We hope your summer vacation was filled with fizz, fun, and maybe a few magenta cans from the archives. But now it’s time to sharpen those pencils (or keyboards) and get creative. The SaveTaBSoda committee is kicking offContinue reading “Back to School with TaB: Your First Homework Assignment!”
A Holiday Wish for TaB’s Return
Season’s Greetings, TaB Fans! As the holiday season envelops us in its warm embrace, we at the SaveTaBSoda Committee want to extend our heartfelt wishes to each and every one of you. This time of year is all about joy, nostalgia, and the magic of togetherness—much like the cherished memories we all have of sippingContinue reading “A Holiday Wish for TaB’s Return”
TaB Drinkers Going for Gold! (or pink)
Greetings, fellow TaB enthusiasts! As the world gathers to celebrate the spirit of competition and excellence at the Summer Olympics, we, the dedicated fans of TaB, are gearing up for our own race! This season, while athletes strive for gold, we’re aiming for something just as precious—our beloved TaB soda! 🏅 The TaB Olympics: AContinue reading “TaB Drinkers Going for Gold! (or pink)”
A BIG THANK YOU to Everyone Who Sent Cards and Letters for TaB!
We at the SaveTaBSoda Committee wanted to send a heartfelt THANK YOU to each and every one of you who took the time to send us letters, cards, photographs, and stories about TaB that we were able to take to Atlanta (Coca-Cola’s hometown) to share with Coca-Cola executives. If it weren’t for all of youContinue reading “A BIG THANK YOU to Everyone Who Sent Cards and Letters for TaB!”
Bottler Outreach Update/Survey Highlights (Second Installment)
As we shared earlier this month–The SaveTaBSoda Committee has been in the process of writing letters to Coca-Cola Bottlers. We’ve sent an introduction letter (1) and a market demand letter (2). Then we sent another letter (3) explaining what we learned about the price TaB drinkers are willing to pay to have their product back.Continue reading “Bottler Outreach Update/Survey Highlights (Second Installment)”
Bottler Outreach Update/Survey Highlights
As we shared earlier this month–The SaveTaBSoda Committee has been in the process of writing letters to Coca-Cola Bottlers. We’ve sent an introduction letter and a market demand letter (that included stats from the survey we conducted last month…more on that below). Next, we’re in the process of distributing another letter that shares what weContinue reading “Bottler Outreach Update/Survey Highlights”
Update on Bottler Outreach
As we previously shared, the SaveTaBSoda Committee in the process of contacting key Coca-Cola bottlers to try to see if we can work with one (or more) of them to convince The Coca-Cola Company to bring back TaB. Here’s a quick update on what we’ve done so far. Introductory Letter We sent an introductory letterContinue reading “Update on Bottler Outreach”
2022 Year in Review
It’s been a busy year for those of us in the TaB drinking community. At this point, most of us are completely without TaB (and have been for quite a while), with a select few who are watching their remaining stockpiles dwindle. And yet we carry on, working hard to get our beverage back. AsContinue reading “2022 Year in Review”
Coca-Cola’s Newest Leaders Must Hear from TaB Drinkers!
Coke leadership changes provide an opportunity for us, those who love TaB soda, to reach someone new who might be interested in revisiting the TaB cancellation. Let’s write some letters!! Coke’s New Executives Coca-Cola has announced the promotion of two company insiders to become leaders of key business units. Mr. John Murphy will become PresidentContinue reading “Coca-Cola’s Newest Leaders Must Hear from TaB Drinkers!”
Save TaB Soda 