Tag Archives: welovetab

Share your TaB Story (in Video)!

We’ve been riding high on fizz and nostalgia all month long—and Spirit of TaB Month is just getting better. From the bold-as-TaB billboard lighting up the skyline to the racecar that zoomed through our hearts (and timelines), we’ve been celebrating the legacy of the soda that never should’ve left the shelves. But now, it’s yourContinue reading “Share your TaB Story (in Video)!”

Five years without TaB.

Still Sassy. Still Fierce. We’re Still Here. It’s been nearly five years since Coca-Cola discontinued TaB, but for many of us, this brand lives on — not just in memory, but in our identity, our community, and our creative spirit. This October, we’re going to celebrate the Spirit of TaB all month long–a commemoration ofContinue reading “Five years without TaB.”

Calling All TaB Fans: Join Us in Our Ongoing Effort to Bring Back TaB!

Hello TaB lovers, The SaveTaBSoda Committee has just published an open letter to The Coca-Cola Company on our website. In this letter, we present a compelling case for why TaB deserves a comeback. You can read the full letter here: https://savetabsoda.com/coca-cola-letter/ Today, we also released a press release to further amplify our message and reachContinue reading “Calling All TaB Fans: Join Us in Our Ongoing Effort to Bring Back TaB!”

A Holiday Wish for TaB’s Return

Season’s Greetings, TaB Fans! As the holiday season envelops us in its warm embrace, we at the SaveTaBSoda Committee want to extend our heartfelt wishes to each and every one of you. This time of year is all about joy, nostalgia, and the magic of togetherness—much like the cherished memories we all have of sippingContinue reading “A Holiday Wish for TaB’s Return”

Will TaB Return in 2024??

As the SaveTaBSoda Committee was taking some time to debrief from a busy 2023 and starting to brainstorm a 2024 full of activities designed to convince the Coca-Cola Company to bring back TaB–we heard some interesting news. Yesterday, January 17th, Coca-Cola CEO James Quincey, was interviewed on the CNBC Morning show SquawkBox. He was asked about theContinue reading “Will TaB Return in 2024??”

Help Us Build an Online Photo Archive

We are working on a new project starting in May, and we need your help.  We would like to build an online archive of photographs from TaB drinkers that shows how we’ve spent the past 59 years with TaB!  As we all know—TaB is more than just a beverage, to us.  Let’s show Coca-Cola (andContinue reading “Help Us Build an Online Photo Archive”

Committee Update

!Alert! Cheesy Post Ahead–but with an important message 🙂 We wanted to share just how dedicated we are to saving TaB Soda from the history books. The famous lyrics of Rick Astley say it best: Never gonna give you up. Never gonna let you down. Never gonna run around and desert you. Never gonna makeContinue reading “Committee Update”