Share your TaB Story (in Video)!

We’ve been riding high on fizz and nostalgia all month long—and Spirit of TaB Month is just getting better. From the bold-as-TaB billboard lighting up the skyline to the racecar that zoomed through our hearts (and timelines), we’ve been celebrating the legacy of the soda that never should’ve left the shelves. But now, it’s yourContinue reading “Share your TaB Story (in Video)!”

Five years without TaB.

Still Sassy. Still Fierce. We’re Still Here. It’s been nearly five years since Coca-Cola discontinued TaB, but for many of us, this brand lives on — not just in memory, but in our identity, our community, and our creative spirit. This October, we’re going to celebrate the Spirit of TaB all month long–a commemoration ofContinue reading “Five years without TaB.”

Thank You for a TaB-ulous Back-to-School Letter Campaign!

As the school bells rang and the spirit of advocacy kicked into high gear, the SaveTaBSoda community showed up in full force—armed with passion, nostalgia, and some seriously heartfelt letters to Coca-Cola. We want to extend a huge THANK YOU to everyone who participated in our back-to-school activity. Whether you wrote your own letter, usedContinue reading “Thank You for a TaB-ulous Back-to-School Letter Campaign!”

Back to School with TaB: Your First Homework Assignment!

Class is officially back in session, TaB fans — and we’ve got your first assignment ready. ✏️ We hope your summer vacation was filled with fizz, fun, and maybe a few magenta cans from the archives. But now it’s time to sharpen those pencils (or keyboards) and get creative. The SaveTaBSoda committee is kicking offContinue reading “Back to School with TaB: Your First Homework Assignment!”

Calling All TaB Fans: Join Us in Our Ongoing Effort to Bring Back TaB!

Hello TaB lovers, The SaveTaBSoda Committee has just published an open letter to The Coca-Cola Company on our website. In this letter, we present a compelling case for why TaB deserves a comeback. You can read the full letter here: https://savetabsoda.com/coca-cola-letter/ Today, we also released a press release to further amplify our message and reachContinue reading “Calling All TaB Fans: Join Us in Our Ongoing Effort to Bring Back TaB!”

A Holiday Wish for TaB’s Return

Season’s Greetings, TaB Fans! As the holiday season envelops us in its warm embrace, we at the SaveTaBSoda Committee want to extend our heartfelt wishes to each and every one of you. This time of year is all about joy, nostalgia, and the magic of togetherness—much like the cherished memories we all have of sippingContinue reading “A Holiday Wish for TaB’s Return”

Trick or Treat for TaB!

Hey TaB lovers! 👋🎃 As the spooky season approaches, we have a trick or treat event for dedicated TaB drinkers out there. We know how much you miss that iconic pink can and the unique taste of TaB soda. That’s why the SaveTaBSoda Committee is brewing up a fun campaign to help us continue toContinue reading “Trick or Treat for TaB!”

Will TaB Return in 2024??

As the SaveTaBSoda Committee was taking some time to debrief from a busy 2023 and starting to brainstorm a 2024 full of activities designed to convince the Coca-Cola Company to bring back TaB–we heard some interesting news. Yesterday, January 17th, Coca-Cola CEO James Quincey, was interviewed on the CNBC Morning show SquawkBox. He was asked about theContinue reading “Will TaB Return in 2024??”

Atlanta Recap! 

TaB is 60! A group of dedicated TaB drinkers attended our TaB 60th Birthday Celebration event from seven different states (Georgia, Nebraska, Colorado, Massachusetts, California, Louisiana, Washington).  Some members flew to Atlanta, and some drove—including one who drove over 2,300 miles.  The furthest distance traveled was by the member who flew over 2,600 miles fromContinue reading “Atlanta Recap! “