Author Archives: savetabsoda

Wednesdays with a Purpose (or Two)

As we communicated in a prior post, our calendar of events was created to organize our #SaveTaB campaign. Today is our very first “Weepy Wednesdays” and “Write a Letter Wednesdays.” Two purposes on a single day! There are two asks for campaign supporters. 1—Go out of your way to write a letter to Coca-Cola today.Continue reading “Wednesdays with a Purpose (or Two)”

First TaB Tuesday!

As we communicated in a prior post, our calendar of events was created to organize our #SaveTaB campaign. Today is our very first “TaB Tuesday.” It helps us keep our tweets and Facebook posts interesting and engaging. Every Tuesday, we ask you to create tweets and posts that showcase TaB. Think of it like a TaB showContinue reading “First TaB Tuesday!”

Our Social Media Strategy (+Committee Update)

Our Committee has been working hard to create a plan for us to make some noise and get the attention of the Coca-Cola Company. Now we’re ready for your help! There is power in numbers, and we need all of you to amplify our voices. We have begun communicating this simple social media strategy inContinue reading “Our Social Media Strategy (+Committee Update)”

Want to Join Our #SaveTaB Committee Zoom Meetings?

We’ve added a lot of new subscribers to the site in the past couple of weeks—which is awesome!  But that got us to thinking…are they subscribing because they just want occasional e-mail updates from us when we post something new?  Or… are they subscribing because they want to take a more active role in savingContinue reading “Want to Join Our #SaveTaB Committee Zoom Meetings?”

It’s Time to Tweet and Post!

(on @CocaColaCo‘s Twitter and Facebook wall) <<<SUMMARY:  We want to encourage everyone to tweet @ CocaColaCo twitter and post on the Coca-Cola public Facebook wall as much as possible!  Read on for more information.>>> Hi TaB Friends, Up until now, we’ve been reaching out to Coca-Cola through letters, e-mails, telephone calls, Facebook messages, and theContinue reading “It’s Time to Tweet and Post!”

We Are Getting Organized – Sign Up to Join Us

Ok, so it’s been just over two weeks since the bad news came out. We’ve all been contacting Coca-Cola in many ways, and so far we’re getting offers of commemorative glasses and form letter responses devoid of any real empathy or indication of a change of direction. What we are doing is not enough. ButContinue reading “We Are Getting Organized – Sign Up to Join Us”

View post to subscribe to site newsletter.

Letter Writers Unite

Campaign runs from 10/26-10/30 This campaign has ended–but feel free to keep sending letters! Tomorrow will mark ten (10) days since Coca-Cola announced the planned discontinuation of TaB. During that time, a lot of great work has happened–you’ve all been calling, messaging, tweeting, and in general just letting Coke know how you feel. Keep allContinue reading “Letter Writers Unite”