Campaign runs from 10/26-10/30
This campaign has ended–but feel free to keep sending letters!
Tomorrow will mark ten (10) days since Coca-Cola announced the planned discontinuation of TaB. During that time, a lot of great work has happened–you’ve all been calling, messaging, tweeting, and in general just letting Coke know how you feel. Keep all of that up!
That being said–it’s a new week in our fight. And if we focus our energy, we can achieve maximum impact. Together we are stronger. Let’s all dedicate some time this week to a single activity where we will devote extra attention.
This week, we want to encourage TaB fans to write letters to Coca-Cola (if you’ve already written one or several–write another!) Tell them how you feel about the decision, and encourage them to change their mind.
And if you’re going to write one letter–why not make a few copies and ensure that everyone in the Coca-Cola Leadership team receives one (list of their names is below)! As an added bonus, send photos or handwritten notes along with your letters to the executives to help personalize/humanize your request. (Maybe you have a kid or grandkid who would write a note to support you?)
And if you want some fun pink stationery to write your letter on, we have a template available for download. Another idea–send it in a pink envelope!
>>>Let’s focus on delivering hundreds and hundreds of letters to Coke this week–and don’t forget to share this post on social media where many TaB fans will see it–there is strength in numbers!<<<
If you hear back from Coca-Cola–please post about it in the comments!!
Address and contact list are below.
Coca-Cola Corporate Address:
The Coca-Cola Company
Attn: [insert person’s name and title here]
1 Coca Cola Plz NW
Atlanta, GA 30313
|James Quincey, Chairman and Chief Executive Officer|
|Brian Smith, President and Chief Operating Officer|
|John Murphy, Executive Vice President and Chief Financial Officer|
|Manuel Arroyo, Chief Marketing Officer and Group President, Asia Pacific|
|Lisa Chang, Senior Vice President and Chief People Officer|
|Bradley M. Gayton, Senior Vice President and General Counsel|
|Gilles Leclerc, Vice President and President, The McDonald’s Division|
|Robert Long, Senior Vice President and Chief Innovation Officer|
|Beatriz Perez, Senior Vice President and Chief Communications, Public Affairs, Sustainability and Marketing Assets Officer|
|Nancy Quan, Senior Vice President and Chief Technical Officer|
|Barry Simpson, Senior Vice President and Chief Information and Integrated Services Officer|
|Barry Ballow, Vice President, Chief of Internal Audit|
|Kelly Johnstone, Vice President, Strategic Security|
|Robert Jordan, Jr., Vice President, General Tax Counsel|
|Timothy K. Leveridge, Vice President, Investor Relations Officer|
|Kathy Loveless, Vice President and Controller|
|Larry Mark, Vice President, Global Finance Operations|
|Bernard McGuinness, Vice President, Flavor Supply|
|Robin Moore, Vice President, Next Generation Services|
|Christopher Nolan, Vice President, Corporate Treasurer|
|Helen Smith Price, Vice President, Global Community Affairs and President, Coca-Cola Foundation|
|Christine Quinn, Vice President and Director, Flavor Ingredient Supply|
|Marie Quintero-Johnson, Vice President and Director, Mergers and Acquisitions|
|Mark Randazza, Vice President, Assistant Controller and Chief Accounting Officer|
|Wamwari Waichungo, Vice President, Scientific and Regulatory Affairs|
Operations Leadership, North America:
|Alfredo Rivera, President, Coca-Cola North America|
|Zoran Vučinić, Chief Operating Officer, North America Group|
|John Hackett, President, Minute Maid|
|Kathleen Ciaramello, President, Foodservice and On-premise|
|Darlene Nicosia, President, Canada|
|Melanie Boulden, President, Stills Business Unit|
|Selman Careaga, President, Sparkling Business Unit|
|James Dinkins, Senior Vice President and Senior Advisor, The Coca-Cola Company|
Savetabsoda.com is an unofficial fan site. We are in no way officially affiliated with the Coca-Cola Company. TaB soda and its associated trademarks are property of the Coca-Cola Company. This is a website run by fans and all materials on this site are for entertainment purposes only.