Uncategorized – Save TaB Soda

We Need Video of the Next Generation!

Calling All TaB Fans: Help Us Show Coca‑Cola That TaB Isn’t Just for the ’70s and ’80s! For decades, TaB has been more than a soda — it’s been a symbol of individuality, nostalgia, and community. Many of us first fell in love with TaB back in the 1960s or 1970s, and we’ve carried thatContinue reading “We Need Video of the Next Generation!”

Register for a Toast to TaB

This October is a special time for TaB lovers, because we’re commemorating five (long!) years since TaB was discontinued. We’re marking the occasion by celebrating the ongoing Spirit of TaB and the vibrant fan community! We’ve had five years of passionate advocacy, creative campaigns, and community-powered nostalgia. From race cars to billboards and soda tastings,Continue reading “Register for a Toast to TaB”

Share your TaB Story (in Video)!

We’ve been riding high on fizz and nostalgia all month long—and Spirit of TaB Month is just getting better. From the bold-as-TaB billboard lighting up the skyline to the racecar that zoomed through our hearts (and timelines), we’ve been celebrating the legacy of the soda that never should’ve left the shelves. But now, it’s yourContinue reading “Share your TaB Story (in Video)!”

It’s Officially Spirit of TaB Month

October has arrived, and with it comes a fizzy wave of nostalgia, creativity, and community—because it’s officially Spirit of TaB Month. Whether you’ve been sipping from a stockpiled stash or simply dreaming of that iconic hot pink can, this is the moment to rally, reminisce, and raise your voice. 📍 Atlanta Goes Magenta: The BillboardContinue reading “It’s Officially Spirit of TaB Month”

Five years without TaB.

Still Sassy. Still Fierce. We’re Still Here. It’s been nearly five years since Coca-Cola discontinued TaB, but for many of us, this brand lives on — not just in memory, but in our identity, our community, and our creative spirit. This October, we’re going to celebrate the Spirit of TaB all month long–a commemoration ofContinue reading “Five years without TaB.”

Calling All TaB Fans: Join Us in Our Ongoing Effort to Bring Back TaB!

Hello TaB lovers, The SaveTaBSoda Committee has just published an open letter to The Coca-Cola Company on our website. In this letter, we present a compelling case for why TaB deserves a comeback. You can read the full letter here: https://savetabsoda.com/coca-cola-letter/ Today, we also released a press release to further amplify our message and reachContinue reading “Calling All TaB Fans: Join Us in Our Ongoing Effort to Bring Back TaB!”

Celebrate TaB’s Birthday!

Hey TaB Fans! Valentine’s Day is just around the corner, and you know what that means—it’s time to celebrate TaB’s birthday! 🎉❤️ TaB’s Birthday is officially celebrated on February 14, 1963–so it’s turning 62 years young on Valentine’s Day! Let’s make this TaB holiday a memorable one for Coca-Cola! Join Our Valentine’s Day Campaign OnContinue reading “Celebrate TaB’s Birthday!”

Trick or Treat for TaB!

Hey TaB lovers! 👋🎃 As the spooky season approaches, we have a trick or treat event for dedicated TaB drinkers out there. We know how much you miss that iconic pink can and the unique taste of TaB soda. That’s why the SaveTaBSoda Committee is brewing up a fun campaign to help us continue toContinue reading “Trick or Treat for TaB!”

Summertime Stock Up Requests!

Introduction: It’s summertime–which means plenty of backyard barbecues, beach days, camping, family vacations, and the like! What’s the one thing that’s missing from all of these? TaB, of course! Many of us would be headed to our local retailer and stocking up on TaB for a summer of fun, if we only could. Let’s put inContinue reading “Summertime Stock Up Requests!”